Premier Education partners with Sainsbury's to keep kids active

Premier Education is the UK’s number 1 franchisor for delivering activities to schools. We’re at the forefront of providing sports, arts and wellbeing programmes to around 240,000 children a year.

Premier Education partners with Sainsbury's to keep kids active


Since we were first established in 1999, we have a proven track record of building successful, multi-territory franchises throughout the UK. Thanks to our reputation, we have been able to partner with many sporting NGBs, including British Gymnastics and England Hockey. These partnerships mean we can give bespoke training to our network of 1,300 coaches.

Last year we joined forces with Sainsbury’s to help deliver their Sainsbury’s Active Kids clubs through the summer holidays. Sainsbury’s Active Kids was set up to get kids on the move and away from their screens through the school summer holidays, with a wide range of activities running from 9am to 4pm.

This year, we are very happy to report that Premier Education have been chosen again as the official delivery partner for Sainsbury’s clubs across the country. The opportunity to work with household brands such as Sainsbury’s is something that’s only available to businesses with a national presence and a strong history of success.

This year we have 70 venues running, with over 110,000 sessions available. We are nearly at 100% capacity, with the remaining places being snapped up. Next year, we’re hoping to expand our reach even further. Constant improvement and progression underpin everything we do at Premier – from top-level business decisions, to the lessons we teach the kids on our activity sessions.

Our reputation and our network of strong partners makes Premier the sensible choice for starting or expanding your franchising journey. Investment with Premier Education starts at just £24k, with our biggest territories turning over more than £1million a year. Our package includes 14 months of ongoing training and support from our central HQ as well as from our best-in-class franchisees.


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