Truston Tap - Successful homecare business expands across the South East
After ten successful years helping families find trusted home care, TrustonTap has announced plans to expand across the South East through franchising. Founded in 2015 by husband-and-wife team William and Antonia Cotton, TrustonTap was created with a simple mission: to make it easier for families to find high-quality care for loved ones while ensuring carers are properly valued and rewarded for the important work they do.
The inspiration came from personal experience. When searching for care for Antonia's mother, the couple encountered many of the challenges faced by families across the UK today. William Cotton, Founder and CEO, explains:
"I was frustrated by the hurdles placed in front of people simply wanting good care for someone they loved. Costs were high, choice was poor, and the carers themselves - the people delivering the care - were often underpaid, undervalued and leaving the sector. There had to be a better way."
TrustonTap developed an innovative model that connects families directly with experienced, fully vetted carers, supported by smart technology and a dedicated local team. By reducing traditional overheads, families can access high-quality care at a lower cost, while carers can earn significantly more than they typically would through conventional care agencies.
Over the last decade, TrustonTap has grown successfully across Oxfordshire, Buckinghamshire and Berkshire, helping thousands of families find care ranging from companionship and home help through to specialist dementia and live-in care.
The business has built a strong reputation for excellent service, reflected in hundreds of positive reviews from both customers and carers. Emily Glenn, Client Services Manager at TrustonTap, comments:
"Every family is different and every care journey is unique. Our role is to listen, understand what support is needed, and help families find the right carer for their circumstances. We are fortunate to work with an exceptional network of compassionate and experienced carers who genuinely make a difference to people's lives every day."
With demand for home care continuing to grow, TrustonTap is now seeking franchise partners across the South East who are passionate about building a successful business while making a meaningful difference in their local community. The franchise opportunity has been designed to be a modern, technology-enabled alternative to traditional care franchises. Franchise partners focus on growing relationships with local families and carers, supported by TrustonTap's established systems, technology, marketing and operational expertise. Importantly, no previous care experience is required.
William adds: "We are looking for people who genuinely care about helping others, enjoy building relationships and want to create a successful business in a sector that has real purpose. We have spent ten years refining the model and are excited to support franchise partners as we expand into new territories."
As TrustonTap enters its next phase of growth, the business remains committed to its founding belief: that families deserve better care options, carers deserve greater reward and recognition, and local entrepreneurs should have the opportunity to build successful businesses that make a positive impact in their communities. To learn more about the TrustonTap franchise opportunity, visit the franchise listing or request a copy of the TrustonTap Franchise Prospectus.